This course provides you with the essentials of the Social Media communication industry and its landscape where you will know the known tools and techniques for social media marketing, and how to set up and optimize your Facebook campaigns.
What will you learn?
By the end of this course you will be able to do the following:
- Community Management for Facebook & Instagram.
- Be able to create a campaign using business manager.
- Advertising on Facebook & Instagram.
- Understanding Types of Campaign Objectives.
- A/B Testing & its importance.
- How to set up the Highest Return with the lowest cost.
- Creating Ads Reporting & Reading the insights.
- Moderation & Crisis Management.